2009 eNonprofit Benchmarks Study

Curious about how your online outreach efforts compare to other nonprofits?  Wondering if the economic crisis is affecting your fundraising?  A compilation of four years of research, this report analyzes messaging, fundraising, and advocacy data from 32 leading nonprofit organizations.  It provides reliable, comparative new information hat is essential to keeping up with the increasing popularity of online fundraising efforts.  It answers questions like:

• How is the financial crisis affecting online fundraising?
• How do my targeted emails, appeals to non-donors, phone call alerts, and more compare to those of other nonprofits?
• For state-based or local groups, what's a good email response rate?