Tips for Grassroots Organizing: A Round-Up
Grassroots organizing has long been key for nonprofits to meet their mission and fundraise. Nonprofits across the globe continue grassroots organizing with a 21st century twist to build support for their organization, ignite social change and generate revenue. Check out these great resources shared on IdeaEncore for helpful advice on starting and managing grassroots campaigns:
- The Building Movement Project's From the Ground Up: Grassroots Organizations Making Social Change contains both examples and advice for successful grassroots organizing strategies.
- Nonprofit Resource Centers has shared their Grassroots Asset Mapping Tool, a sample form for reaching out to individuals for financial and volunteer support.
- Numa Communications has shared Leveraging the Valued Volunteer: How to Turn Your Nonprofit or Grassroots Cause into Volunteers into Marketing Ambassadors ($5) to help your organization use volunteers to positively market your organization.
- VPI Strategies free paper, Motivating Each Generation to Buy . . . Into Your Mission can help your organization appeal to a wide range of people.
- The Monitor Institute's paper Breaking New Ground: Using the Internet to Scale - A Case History of KaBoom! discusses a recent grassroots campaign that has had widespread success and duplicability.
These resources are just a sample of what has been shared on IdeaEncore. If your organization has a helpful resource about grassroots organizing and strategies, why not share it on IdeaEncore?
This was originally published by Idea Encore. It is reprinted here with permission.






