Guidelines for Responsible Food Marketing to Children

Many health care professionals and consumer activists are calling for greater government oversight of food advertising to kids. On January 5, 2005, the Center for Science in the Public Interest (CSPI) released new Guidelines for Responsible Food Marketing to Children—aimed at food manufacturers, broadcasters, restaurants, movie studios, and schools. Unlike the food industry's self-imposed guidelines, CSPI proposes basic nutritional thresholds to determine which foods should be marketed to kids.